Consultation · Software · AI automation · SEO · Kolkata → Worldwide
We debug businesses. Swiftly.
Tell us what's slowing you down. We diagnose it in twenty minutes, quote a fixed price, and build the fix — an AI assistant, a web app, a website, or the SEO that finally gets you found.
Twenty minutes, no pitch. Fixed price agreed before work starts.
Enquiries wait hours for a reply. The 2am ones wait till morning.
Patchan assistant on your WhatsApp — answers in 10 seconds, qualifies, books.
The spreadsheet became the system, and it's cracking.
Patcha web app shaped to your workflow — one login, one screen.
Customers search for what you sell and find a competitor.
Patchthe unglamorous structure work that makes you findable.
Three of the usual suspects — flip through. The diagnosis finds yours.
- 20 min
- the free diagnosis every build starts with
- Fixed
- the price, in writing, before any work
- 7 days
- our fastest fix, live on your number
- 100%
- yours — accounts, code, and data
What We Build
One small team, front-end to back office.
Consultation, design, software, websites, e-commerce, SEO, AI automation — one team, one way of working. The diagnosis doesn't care which door you came in through: it names whichever fix pays for itself first.
AI & automation
Assistants and wiring that answer, qualify, book, and file — around the clock.
Software development
Web apps, platforms, and stores, shaped to how your business actually runs.
Web & growth
Pages built around one action, and the structure that makes you findable.
Design & advice
A visual system decided once — and a straight verdict before you build.
How We Work
Diagnosis first. Fixed price. Days, not quarters.
The same four steps whether the fix is a chatbot or a full platform — because the risk a buyer carries is the same either way.
Diagnosis call.
Twenty minutes on where it hurts. Free, no pitch — sometimes the honest answer is “don't spend money on this yet.”
Fixed price, in writing.
The exact number before any work starts. Never hourly, never open-ended.
Build in days, not quarters.
Something working ships within the first week — you watch it happen.
Handover, not hostage.
Accounts, code, and content in your name. Nothing breaks if we part ways.
Your business
online
Today
Hi, do you have a slot this week? What are your rates?
9:41 pm
Hi! Yes — slots are open this week, and every job gets a fixed quote up front. What do you need done?
9:41 pm
A full checkup. After work hours if possible.
9:44 pm
Can do. Tuesday 10am or Thursday 4pm?
9:44 pm
Thursday 4pm works.
9:47 pm
Booked: Thursday, 4pm. It's in the calendar — you'll get a reminder the day before.
9:47 pm
A finished fix, running: the engine holding a real-shaped enquiry at 9:41pm — in wording the owner approved.
One Fix We Productized
What a finished fix looks like.
Most fixes we shape to your business. One we've packaged so tightly it has a name and a fixed seven-day timeline — the Lead Engine, a WhatsApp assistant for service businesses. It's the clearest example of how we work, end to end.
Answers instantly.
Every WhatsApp enquiry gets a reply in under 10 seconds, around the clock — in wording you approved.
Qualifies politely.
2–4 questions — what they need, when, and where — so you only spend time on real prospects.
Books the appointment.
A calendar slot or a promised callback, captured while the enquiry is still warm.
Loses nothing, nudges once.
Every conversation lands in your sheet or CRM with a ping to your phone; quiet enquiries get one friendly nudge at 24 hours.
One channel, one price, live in 7 days. No website rebuild, no ad budget, no six-month project — the same diagnosis-first method, packaged.
The Usual Bugs
Different businesses. Same bugs.
Six symptoms we see over and over, and the discipline that patches each one. Yours will be its own — that's what the diagnosis is for.
Clinic / dentist
“Do you do implants?” at 11pm waits until morning — and books elsewhere by then.
AI automation
Snack seller on Instagram
40 DMs, 12 payment screenshots, 3 missed orders a week.
E-commerce
Repair shop
Five steps between job and invoice, three people, two things forgotten weekly.
Process automation
Local clinic
Fifteen years of goodwill, ranked nowhere for “dentist near me.”
SEO
Coaching business
Clients tracked across a spreadsheet, a calendar, and WhatsApp.
Custom web app
Trades business
A site that takes eight seconds to load on the phones all its customers use.
Web development
The Trade
The people who find the problem are the people who fix it.
DebugSwift is a small team — design, engineering, automation, growth — and the people who diagnose your problem are the ones who build the fix. Nothing is relayed through an account manager, so nothing gets lost in a handover.
Straight answers.
If the fix isn't worth your money, you'll hear that on the first call.
Fixed price before work.
Agreed in writing. Never hourly, never open-ended.
You own everything.
Your name, your accounts — domains, code, WhatsApp, sheets. If we part ways, nothing breaks.
No account managers.
You talk to the people building it. Nothing gets relayed, nothing gets lost in a handover.
Fair Questions
The things owners ask before saying yes.
“What if I pick the wrong service?”
You don't pick — the diagnosis names the fix. Describe the annoyance (slow replies, lost orders, a site nobody finds); the call does the rest.
“Will we get locked in?”
Accounts, code, and content sit in your name from day one. Switching anything off is one setting, in an account you control.
“Who actually does the work?”
A small team — the person who diagnoses your problem is on the build, and specialists cover their own discipline. You're told who and why.
“What does it cost?”
A fixed price, in writing, after the diagnosis. It depends on the fix — but it never depends on how many hours we took.
The Full Menu
The whole menu, in plain words.
Not sure which fix you need? That's what the diagnosis is for. But here's everything we build, described the way you'd say it — not the way an agency would.
- AI Automation & ChatbotsAssistants that answer, qualify, and book. The Lead Engine is one packaged version.
- AI IntegrationWire AI into the tools you already run.
- Business Process AutomationThe manual steps between enquiry and invoice, automated.
- Custom Web Apps & SaaSClient portals, dashboards, booking systems — built around your workflow.
- Web & App DevelopmentFast, maintainable sites and apps without agency overhead.
- Conversion WebsitesSites measured by enquiries, not compliments.
- Landing Pages & Ad CampaignsOne page, one offer, built for traffic you pay for.
- SEO & Local VisibilityShow up where your customers actually search.
- Brand & Design SystemsOne visual system, applied everywhere, maintained by rules.
- E-commerceStores where buying is the easy part.
- Technical ConsultingA second opinion before you commit budget.
FAQ
Asked before, answered straight.
Usually within the week. The diagnosis call takes twenty minutes; small fixes ship in days, bigger builds are staged so something works early.
No. The job is always the same — find the problem costing your business most and fix it with the right technology. Sometimes that's AI automation; just as often it's a web app, an online store, a conversion site, SEO, or a brand system. One way of working across all of it.
A fixed price, agreed in writing after the diagnosis — the number depends on the fix. Never hourly, never open-ended, no surprises after the quote.
A small team. The person who diagnoses your problem is on the build, and specialists cover their own discipline — design, engineering, automation, SEO. No account managers, no outsourcing chain.
Where we automate conversations, the assistant introduces itself honestly and never pretends to be you. Customers don't mind fast, useful, and honest — they mind waiting six hours.
It's yours — accounts, code, and content in your name. Leave it running, take the optional care plan, or come back when the next bottleneck shows up.
You don't pick — that's the diagnosis's job. Describe the annoyance; the call names the fix, or tells you honestly that you don't need one yet.
Then automation isn't your first fix, and we'll say so on the call. Getting found is a different problem (SEO, ads) — patching replies only pays once enquiries exist.
Start here
What's slowing your business down?
Twenty minutes, no pitch. If there's a fix worth building, you get a fixed price for it. If there isn't, you've lost nothing but twenty minutes.
You write two lines.
What you sell, and how enquiries reach you today. That's genuinely enough.
The builders read it.
No triage bot, no sales queue — it lands with the small team that would do the work, usually the same day.
You get a straight answer.
Within one working day: a diagnosis worth twenty minutes, or an honest “don't spend money on this yet.”